iWORK - continued

 

The starting point is for you to know how to think like the person recruiting the role. This is our commitment to you in this module. We use insights from educators, HR experts, recruiters and blue chip companies to teach you how to construct the resume that will get you an interview. We teach you how to present your skills and experiences in a compelling and persuasive way so your resume is uniquely geared for maximum appeal to the person recruiting the role.

A new way of thinking

iWork encompasses both the big picture and the detail. From how to present your career – no matter how long or short it is – to where to place the text on your resume, iWork teaches you how to think differently.

By taking you through the application process from a recruiter or hiring manager’s perspective, iWork makes you think about your experience, and the role you are going for, from a new angle. iWork coaches you in the best ways to talk about your past achievement and future goals, setting them up for success in live interviews as well as applications. This gives you skills that will last far beyond the next job. Skills that will set you up to present yourself in the best possible light for every job you ever go for in the future.

Putting it all together

When was the last time you wrote a cover letter for a specific job? Of the thousands of cover letters received, many are addressed to the wrong person, refer to a different job or even worse, both. Recruiters and hiring managers cull their massive responses by dismissing the careless. Some will make this an easy task by tripping themselves up with a poorly written cover letter.

The iWork module comes with a bonus, which is to teach you how to identify and address the key criteria in each advertisement. We call this “Job Ad Analysis.” We teach you how to access the hidden job market through target cover letter writing. We show you how to analyze various job ads, extract the relevant information and compose a structured, tailored letter of application that will address the job criteria and help you get called for interview. Only a small percentage of job applicants will address the job criteria properly. Stand out from the crowd now by learning how to compose cover letters that get you interviewed!

This module is designed to assist you in every aspect of the application process from the moment you see the job you like right through to constructing your “See Me Now” cover letter.

In this module you will learn the following:

• How to read a job advertisement, break down the information and categorize it
• Extract the key criteria from the advertisement
• What to do before you write the cover letter
• How to address the key criteria in your cover letter
• Points on how to stand out from the crowd
• How to hold the reader’s attention
• Writing a Cover Letter responding to advertised positions
• Writing a Cover Letter following an introduction via a phone call
• Writing a Cover Letter without any of the above
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